Workshop on problem solving No. 3. Topic 3. Strategic analysis.
Trainees need to demonstrate the ability to build a map of the strategic groups of the industry (market).
1. Determine the type of business for which you will be building a strategic group map.
2. Determine the region on the basis of which you will conduct the study.
3. Justify the composition of the competitive characteristics that distinguish one company from another.
4. Build a map of strategic groups for the main market players.
5. Draw conclusions and recommendations.

Workshop on problem solving No. 3. Topic 3. Strategic analysis.